The wordmark stays readable while a narrow prism passes through the lettering. Black space gives the movement room, and the spectrum resolves back to white.
How it was made
The original wordmark artwork was created with AI assistance. The motion treatment was implemented in code and rendered as a short film. This is Mirai Digital’s own identity exploration.
The output
An early seven-second silent identity film, plus a live full-rainbow prism that follows cursor and touch. Reduced-motion visitors get a stationary spectrum on interaction.
Play identity film